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The Social Media Landscape in Nigeria

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The functions of social media have and continue to transform into that which was never anticipated. Most founders of social networks are surprised with the diverse and astounding ways users are able to engage and utilise their platform. That is the beauty of invention within social media- capacity and opportunities are infinite.

In the developing world, the internet has led to solutions and services even more forward thinking than those in advanced nations, further highlighting the transformative nature of these networks and their capacity to incite change to promote the kind of development countries like Nigeria need.

This report is the first of future analysis, which aims to highlight the personalities and the platforms that are the most impactful through the quality of content and material – not just the most popular but the most reliable, forward thinking, social media bodies that are influencing the landscape within Nigeria.

Here we classify the who, the what, and the know in the spaces where we see the most rapid developments. Where results, conversations and engagement are explicit, direct and revolutionary.

Follow us @africapractice and join the conversation with  #chosenmediums2014

Download: The Social Media Landscape in Nigeriapdf32

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